When influential brands appoint new marketing leadership, it signals big changes ahead. From fresh creative directions to revamped digital strategies, these moves highlight prime opportunities for companies selling tech, agency services, and marketing solutions to US CMOs.

Honch tracked 19,000 global marketing appointments in Q1. Here’s your exclusive preview of standout hires already making an impact:

• Moderna welcomed Amy Mahery as Chief Marketing Officer.
• The North Face appointed Dennis Seydel as Chief Marketing Officer.
• Slim Chickens tapped Patrick Noone as their new Chief Marketing Officer.
• Puma Group named Steven David as Vice President Marketing – DTC.
• Tiffany & Co. hired Alix Hamilton as Vice President, Marketing & Communications (Americas).
• McDonald's brought Gina Hardy on board as Vice President, US Marketing & Menu Strategy.
• TeamViewer appointed Chelsey Gomez as Vice President Marketing – AMS.
• Optimizely selected Tara Corey as Senior Vice President Marketing.

Want to see all 50? Check out the complete list of top US marketing moves for Q1 with trial access here 👇